Thursday, 7 June 2007

4,2 million new Consultants!


Professor Michael Zacharias is the leading academic authority in Europe in the fields of direct selling and especially Network Marketing. He has been teaching a course in Network Marketing at a German university for years and is the author of the definitive source book of information about our industry.

On 6 June Professor Zacharias was the guest speaker at a Nikken presentation. From a purely scientific point of view, based on his studies, he pointed out the enormous potential for recruitment of new Consultants in Germany. To match the US levels of number of distributors in network marketing companies as percentage of the population, Germany needs 4,9 million people in the business! Today the figure is around 700,000 which means there is 4,2 million distributors / Consultants to recruit for Germany to even match the US levels. Then we are still not comparing with the markets where the penetration is the highest in the world, countries like Taiwan and South Korea.

Also the statistics on the percentage of the population that is positive to buying through network marketing was good news. The potential is huge. The timing is right. Let's go get our share of those millions of Consultants and create even more millions of Wellness Homes!

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